Colour and Costuming
The ‘kittification’ trend caused me much amusement last summer, as I am sure it did for many of you. Who doesn’t love both the MCU and Hello Kitty??What was interesting was seeing how quickly, and without attribution, several of those images spread. Though heroes from other popular cinematic franchises were soon ‘kittified’ – see Gandalf the Pink (it’s worth it!) – but no other heroines donned the pink after Black Widow (prove me wrong?). Basically, it’s just much funnier when it’s big men with muscles looking silly isn’t it? It’s just that much more incongruous to see then men in pink, with cute logos.Superhero costume colours tended to develop in primary hues, and this was in part due to the limited palette available due to printing processes. I have always quite liked that the same colour palette of primary colours, with some dramatic black and purple, served all heroes equally for a long time. (The shape of the female vs male outfits is another post entirely).
Winning the Primaries
I am obviously not the first to notice trends in the costuming colour scheme. Interestingly, the below infographic includes no breakdown in colour analysis by gender – a study I’m be keen to do when I next have a free weekend! I think it’s interesting that Marvel has a slightly wider range of significant colours since, arguably, their roster of heroes developed slightly earlier in greater diversity, in terms of gender, race and ethnicity. (A comparison between ‘not very diverse’ and ‘really not very diverse’ has no winners). A more comprehensive edition of the infographic below does note the darkening of the colour palette of many heroes over time.